Socila Media - Design

Lethbridge Hurricanes jersey's

The Lethbridge Hurricanes are an ice hockey team based in Lethbridge, Alberta, Canada. They are part of the Western Hockey League (WHL), which is considered one of the top player development leagues in the world.

Situation: Sponsoring youth sports and community events helps Jeep and Ram connect with local communities and build strong relationships with potential customers.

Task: Creating positive associations with their brands leads to increased brand loyalty and recognition, ultimately helping to drive sales.

Idea: Create a social campaign to better connect with target hockey enthusiasts. Idea: Inspired by the hockey jersey, we created a visual for The Territory and Wrinkled that our 4x4s can outperform, creating a visual poster for use on social media.

Result: We increased our social media engagement and Lethbridge Hurricanes fan base by 14%

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My role: Senior Graphic Designer

Crafting Engaging Experiences in UI Design with Expertise in Figma, and Adobe Suite. Specializing in Eye-Catching Banners and Captivating Social Media Content. .

Project: Halloween Social Post – Jeep & Ram

Role: Senior Graphic Designer

Every year, brands join the Halloween conversation online—and Jeep and Ram are no exception.

For this campaign, we created a fun, seasonal social post with a digital caption: "Happy Halloween from your friends at Jeep."

The concept was simple: treat the car like a character. We gave the vehicle a playful “costume” using visual elements that made it feel part of the celebration. The idea combined brand personality with a subtle touch of humor—keeping it festive, light, and on-brand.

Air Miles Vegas Campaign

Situation: Develop an online campaign for Air Miles to invite clients to visit Las Vegas with exclusive rewards.br />
Task: Create all media assets, including a landing page, mobile content, social media displays, stories, and carousels.br />
Result: The campaign was a tremendous success. This cool project showcased our ability to drive engagement and attract more visitors. br /> My role

Crafting Engaging Experiences in UIArt Director with Expertise in Figma, Adobe XD, and Adobe Suite. Specializing in Eye-Catching Banners and Captivating Social Media Content.